Plan Your 1-on-1 Session

Taking time to carefully plan out your 1-on-1 Session offering can ensure you’re putting the right amount of effort into your offering — and attracting the right people.

In this article:

New to 1-on-1 Sessions? Read How 1-on-1 Sessions Work for an overview of this new offering.

Find Your Session Idea

As a teacher, you can host as many sessions as you want from your Superpeer profile on Skillshare; we recommend no more than 3 to streamline your offerings for your audience. Keep in mind all 1-on-1 Sessions must follow our Skillshare 1-on-1 Sessions and Live Sessions Content Guidelines.

To help you decide what you can offer in a 1-on-1 Session, start with your why: why you want to offer this type of coaching to others. Consider the following questions:

  • What questions do you often get from students or clients?
  • Is there a level of instruction or guidance that feels harder to provide through your current classes or in bigger group settings? 
  • Are there areas that you’ve personally struggled with and learned to navigate in your own professional or creative career?
  • Can you recall any personal experiences that make you excited and qualified to help others?

You might also lean into what people are looking for when they book a 1-on-1 Session — in what you’re offering, how you’re positioning it, and how you’re promoting it. In an analysis of participant feedback and interviews, four common themes emerged: 

  • Personalized and direct instruction: Participants are looking for a different way to learn or more advanced learning than what you offer in your classes.
  • A gut check: They want a second pair of eyes on a portfolio, or on their work, or they’re just looking for assurance that they’re on the right path.
  • Direction and momentum: They felt they had the skills and had some work under their belt, but needed guidance on what to do next. Others talked about being stuck on a problem that they needed an expert to solve. 
  • Follow your footsteps: More recently, previous participants told us they signed up for a 1-on-1 Session because the teacher hosting it had achieved the point in their career this person was looking for. 

Tips when adding new 1-on-1 services to Superpeer:

  • Try to limit your offerings to a few key services. Too many may overwhelm people browsing your profile page.
  • Consider offering a service with a more accessible price for those who might not be able to afford your full-price service.
  • Consider offering a free 15-minute introductory call to help with lead generation for longer paid calls.

 

Focus on a Single Session Type

Rather than offering a comprehensive session that covers a lot of different topics or is more open-ended, we encourage you to get as specific as you can with each 1-on-1 Session you offer. Focusing your session has 3 benefits:

  1. It gives you a distinct format that you can reasonably prepare for and manage.
  2. It makes it easier for you to develop a clear value proposition in how you advertise the offering to potential clients.
  3. It levels expectations with a user about what they should expect from the session.
In an initial analysis of all 1-on-1 Sessions booked in 2023, we found that more than two-thirds (69%) of booked sessions were focused on a specific topic, such as personalized art instruction, portfolio reviews, or career-related advice.

We’ve broken down 1-on-1 Sessions into 6 core types, outlined below:

  • Personalized Instruction: Offer tailored guidance to meet the participant’s specific learning objectives and preferences.
  • Creative Feedback: Give expert feedback on an individual’s creative work. Here, you’ll provide constructive criticism and insights to enhance their work within the session.
  • Business Coaching: Help individuals grow, scale, or monetize their creative businesses by sharing guidance and strategies tailored to the participant’s entrepreneurial goals.
  • Professional Development: Help individuals advance their careers! You might give guidance to a participant on how to transition between roles, or how to enhance their professional skills and capabilities.
  • Art Lessons: Offer personalized 1-on-1 instruction focused on developing art-related skills and techniques. Here, you can offer tailored guidance and mentorship to enhance an individual’s artistic abilities and creative expression.
  • Class Support: Provide additional support and guidance for specific classes you’re teaching on Skillshare. Participants can book these sessions to discuss concepts covered in the class, seek clarification on course materials, or ask follow-up questions.

These session types represent additional dimensions in Skillshare’s new classification system to better categorize each of your 1-on-1 Sessions. This will improve the findability and discoverability of your 1-on-1 Sessions on Skillshare. For more information, see How do I categorize my 1-on-1 Sessions for Skillshare?

If your proposed 1-on-1 session bridges more than one session type, consider creating separate but complementary sessions!

 

Develop Your Session’s Value Proposition

In addition to ensuring your 1-on-1 Session focuses on just one type of coaching, take time to establish a clear value proposition for it. You’ll want to articulate:

  • The value of the session in a larger context. Articulate why the topic you’re focused on is important and relevant. How has focusing on these areas helped you progress in your own career journey? How can they help others overcome their obstacles?
  • Who the session is for. Who are you trying to target with this particular session? Where is your target user on their creative or career journey? Can you identify what challenges or obstacles they might be running into?
  • How your audience will benefit. What will a participant gain from their time with you? In addition to specific skills, solutions or feedback, perhaps you’re offering takeaways such as confidence building, goal setting, or motivation.

A clear value proposition can help clarify your offering’s value with potential participants. It’s also enormously helpful for articulating the value of what you offer when marketing your session on other channels; review our other marketing strategies in Promote Your 1-on-1 Session.

In developing your session offering, think about what outcome or transformation you’d like to help someone achieve, and the value they’d hope to get from paying a premium rate for your time.

DKNG-1-on-1-sessions-hero.jpg

DKNG Studios offers three distinct 1-on-1 Sessions from their booking page: personalized instruction, creative business consultation, and portfolio review. The descriptions for each of their sessions clearly summarizes its value proposition — what they are offering, their intended audience, and how that audience will benefit. Further down the listing, they also include specific notes on what each participant can expect as a bulleted list. A dedicated page on their website helps to promote their 1-on-1 Sessions to a wider audience.

 

Set Your Session Pricing

To set the price of your Skillshare 1-on-1 Sessions, aim for what feels most appropriate to you based on:

  • Your hourly earning expectations
  • The length of your sessions
  • What you think your target audience will be willing to pay in relationship to what you’re offering
  • Your qualifications and the demand for your time

Here are some broad price ranges that we are currently seeing across current offerings on Skillshare:

  • 30-minute sessions: $50 to $150
  • 45-minute sessions: $75 to $225
  • 60-minute sessions: $100 to $300

We recommend considering prices at the lower to middle side of these ranges, or leverage discount codes on Superpeer to help launch your new session. That said, each teacher and audience are different, so we encourage you to explore what feels right to you.

In an analysis of all booked sessions in 2023, the average hourly rate was $169 USD. Students paid more for business-focused sessions (average of $170) than creative ones (average of $120).